Employer Engagement Telemarketing for Colleges, Universities & Training Providers

Driving Engagement and Growth for Education Providers

Blueberry partners with colleges, universities, and training providers across the UK to strengthen employer engagement, expand course provision, and meet business-critical targets. Our education-telemarketing campaigns help education organisations connect with the right employers, learners, and stakeholders to achieve measurable growth.

Our Services for Education Providers

We design campaigns to support a range of education priorities, including:

• Employer engagement for apprenticeships – including T Levels, College Apprenticeships, Degree Apprenticeships, and wider skills programmes.
• Placement generation and partnership building – securing industry placements and on-the-job training opportunities.
• Learner and employer outreach – promoting commercial, technical, and higher-level qualifications to the right audiences.
• Support for Knowledge Transfer Partnerships (KTPs) – identifying employers, engaging innovation partners, and nurturing long-term collaborations.
• Business programme and cohort engagement – generating interest, leads, and appointments for university and regional development initiatives.
• Targeted communications – aligning campaigns with local skills priorities, strategic growth plans, and funding targets.

Past Customers Include:

• Further-education colleges & sixth-form colleges
• Universities & higher-education providers
• Independent training providers
• Adult & community learning services
• Specialist institutions and consortia

Challenges We Help You Solve

• Engage new and existing employers in apprenticeships, KTPs, and wider skills programmes.
• Secure industry placements for T Levels and Degree Apprenticeships.
• Promote courses to target learner and employer groups.
• Build employer partnerships that support curriculum development and funding targets.
• Increase learner recruitment for commercial, technical, and higher-level programmes.
• Cleanse and update employer data to ensure accurate, compliant, and actionable outreach.
• Gather insights from local businesses on skills gaps, workforce needs, and barriers to growth to inform curriculum planning and strategic decision-making.

Frequently Asked Questions

How can Blueberry help us engage more apprenticeship employers?

• Blueberry runs targeted employer‑engagement campaigns that focus on the sectors, sizes and regions that matter to your provision. Calls and follow‑up are designed to secure new apprenticeship opportunities, re‑engage lapsed employers and support ongoing relationships for T Levels, College Apprenticeships, Degree Apprenticeships and wider skills programmes.

Can you support T Level and industry placement generation?

• Yes. Campaigns can be designed specifically around securing industry placements and on‑the‑job training opportunities for T Level students and apprentices. Activity typically includes identifying suitable employers, explaining the value of placements and arranging follow‑up conversations with your curriculum or employer‑engagement teams.

Do you only work with large colleges and universities?

• No. Blueberry works with a wide range of education providers, from large FE colleges and universities to specialist institutions, independent training providers and adult and community learning services. Campaigns are scoped to your size, targets and internal capacity.

How do you make sure campaigns align with our funding and skills priorities?

• Before any campaign launches, Blueberry takes time to understand your local skills priorities, growth plans and funding objectives. Messaging, targeting and qualification criteria are then built around those priorities, so the conversations and appointments generated are aligned with your internal targets.

Can you help us promote specific courses or programmes, not just apprenticeships?

• Yes. Campaigns can focus on commercial, technical and higher‑level qualifications, short courses or bespoke programmes. Blueberry can target both employers and learners, depending on your objectives, and shape messaging around progression routes, employer benefits and learner outcomes.

What data do you use to contact employers and stakeholders?

• Blueberry uses GDPR‑aligned data sources and can work with a combination of your existing contacts and carefully profiled new records. Data is managed and updated to ensure you are speaking to relevant decision‑makers while maintaining compliance standards.

How do you measure success on education provider campaigns?

• Success measures are agreed with you at the outset and typically include qualified appointments, expressions of interest, placement or apprenticeship opportunities identified, and progression toward cohort or employer‑engagement targets. Regular reporting gives your team clear visibility of outcomes and next steps.

Can you support longer-term partnership building, not just one-off campaigns?

• Yes. Blueberry often works with education providers on ongoing programmes that nurture employer relationships over time. This can include follow‑up cycles, re‑engagement of previous partners and structured outreach to support curriculum development, KTPs and regional business initiatives.