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Giving Back to the Community During COVID

A chance conversation with one of our customers has opened an opportunity for us to provide PPE to over 30 care homes across Leeds and Yorkshire.

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Appointment Setting, Business Services, Colleges & Universities, Education Telemarketing, Enterprise IT, Financial Services & Fintech, Lead Generation, Marketing Partnerships, Medical & Pharma, Other Sectors, Professional Associations & Membership Organisations, Public & Third Sector

'Cold Calling' - a thing of the past?

We take a look into why telemarketing is so regularly disputed and the simple qualifying techniques businesses can adopt to avoid those negative associations of a cold call.

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Business Services, Colleges & Universities, Education Telemarketing, Enterprise IT, Event Promotion, Financial Services & Fintech, Marketing Partnerships, Medical & Pharma, Other Sectors, Professional Associations & Membership Organisations, Public & Third Sector

5 Step formula for planning sales events

Holding an event can be the perfect opportunity to sell your business and offering to relevant decision makers. However, if done incorrectly, they can present themselves as a costly expense. We've put together some of the key things to consider when in the planning stage for your event.

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Business Services, Colleges & Universities, Education Telemarketing, Enterprise IT, Financial Services & Fintech, Lead Generation, Lead Nurturing, Marketing Partnerships, Medical & Pharma, Other Sectors, Professional Associations & Membership Organisations, Public & Third Sector

5 Tips For Lead Generation Success

Take a look at some of our tips for the most successful approaches to lead generation in a B2B environment.

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Appointment Setting, Business Services, Colleges & Universities, Education Telemarketing, Enterprise IT, Financial Services & Fintech, Lead Generation, Lead Nurturing, Marketing Partnerships, Medical & Pharma, Other Sectors, Professional Associations & Membership Organisations, Public & Third Sector

Beyond BANT? Qualifying Leads

We've put together a handy guide on how to use BANT qualification to your advantage.

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Business Services, Colleges & Universities, Comparison Sites & Technology Innovators, Distributors & Builders Merchants, Education Telemarketing, Enterprise IT, Financial Services & Fintech, Lead Generation, Logistics, Manufacturers, Marketing Partnerships, Medical & Pharma, Other Sectors, Professional Associations & Membership Organisations, Public & Third Sector

Business Support During Coronavirus

Order books have collapsed, staff have been furloughed, and cashflow has been reduced to a trickle. Sales forecasts and marketing plans – even just from a few weeks ago – are pretty much obsolete. While the government has announced support for businesses, understanding how to navigate through the labyrinth of overlapping schemes, measures and funding pots isn’t always easy - so where should businesses turn to for support?

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CIM win for Blueberry Director

Here at Blueberry we are delighted that one of our directors, Pamela Knight, has won the Chartered Institute of Marketing Award for Top Student in Yorkshire 2015!

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Appointment Setting, Business Services, Colleges & Universities, Customer Satisfaction, Education Telemarketing, Enterprise IT, Financial Services & Fintech, Lead Generation, Lead Nurturing, Marketing Partnerships, Medical & Pharma, Other Sectors, Professional Associations & Membership Organisations, Public & Third Sector

Finding the leaks in your sales process

If you're not happy with the outputs of your sales efforts – or are unsure if they could be more effective – how do you plan where to put your resources in order to improve?

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Customer Engagement & Relationship Marketing, Customer Retention & Loyalty, Customer Satisfaction, Professional Associations & Membership Organisations, Stakeholder Engagement

Getting the Most out of Your Members : Engagement

In our previous article, we looked at how to get the most out of your member renewal process. We now move on to how to engage your members earlier on to improve how renewals are received.

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Customer Engagement & Relationship Marketing, Customer Retention & Loyalty, Customer Satisfaction, Professional Associations & Membership Organisations

Getting the Most out of Your Members: Renewal

As working practices change, regulatory requirements evolve, and technology continues to drive innovation across sectors, many professional associations we work with are aware of their need to adapt to this fast-changing market landscape. Responding to all these changes while still maintaining value for members can be a challenge and, for many associations, maximising member value has become more pressing than ever.

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Picking Partners to Help You Sell

Faresh Maisuria, director at Blueberry Marketing Solutions, shares some advice on selecting the right outsourcing partner.

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Appointment Setting, Business Services, Colleges & Universities, Education Telemarketing, Enterprise IT, Financial Services & Fintech, Lead Generation, Lead Nurturing, Marketing Partnerships, Medical & Pharma, Other Sectors, Professional Associations & Membership Organisations, Public & Third Sector

Selling in the 'Silly Season'

With hot summer days and staff on holiday, summer is often seen as a lull for telemarketing opportunities. So how can businesses buck this trend and realise August's potential?

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Appointment Setting, Business Services, Colleges & Universities, Education Telemarketing, Enterprise IT, Financial Services & Fintech, Lead Generation, Lead Nurturing, Marketing Partnerships, Medical & Pharma, Other Sectors, Professional Associations & Membership Organisations, Public & Third Sector

Telemarketing over Christmas

The Christmas build up is well underway, so what does that mean for B2B lead generation? We share some insider knowledge on how to approach telemarketing around the Christmas period.

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