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As a small business in the service sector, we had no long-term plans of exporting but found ourselves reactively exporting. Basically, we were responding to international enquiries, but we’d never been intentionally chasing them. Here’s what we learnt over our exporting journey!
ReadThe Christmas build up is well underway, so what does that mean for B2B lead generation? We've been sharing some insider knowledge with online sales magazine, Sales Initiative, on how to approach telemarketing around the Christmas period.
ReadIn our previous article, we looked at how to get the most out of your member renewal process. We now move on to how to engage your members earlier on to improve how renewals are received.
ReadAs working practices change, regulatory requirements evolve, and technology continues to drive innovation across sectors, many professional associations we work with are aware of their need to adapt to this fast-changing market landscape. Responding to all these changes while still maintaining value for members can be a challenge and, for many associations, maximising member value has become more pressing than ever.
ReadWe've put together a handy guide on how to use BANT qualification to your advantage.
ReadWith hot summer days and staff on holiday, summer is often seen as a lull for telemarketing opportunities. So how can businesses buck this trend and realise August's potential?
ReadHolding an event can be the perfect opportunity to sell your business and offering to relevant decision makers. However, if done incorrectly, they can present themselves as a costly expense. We've put together some of the key things to consider when in the planning stage for your event.
ReadWe take a look into why telemarketing is so regularly disputed and the simple qualifying techniques businesses can adopt to avoid those negative associations of a cold call.
ReadHere at Blueberry we are delighted that one of our directors, Pamela Knight, has won the Chartered Institute of Marketing Award for Top Student in Yorkshire 2015!
ReadIf you're not happy with the outputs of your sales efforts – or are unsure if they could be more effective – how do you plan where to put your resources in order to improve?
ReadWe've been sharing some tips with online sales magazine, Sales Initiative, on the most successful approaches to lead generation in a B2B environment.
ReadFaresh Maisuria, director at Blueberry Marketing Solutions, shares some advice on selecting the right outsourcing partner in a guest blog for Sales Initiative Magazine.
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